Support for simple programmes targeting China (including Hong-Kong and Macao), Japan, South Korea, Taiwan, South-eastern Asia or Southern Asia

Last updated: 19.7.2025
Grant

This program provides EU action grants to support simple information and promotion campaigns for European agricultural products in various international markets. It aims to boost the competitiveness, consumption, and market share of EU agri-food products by highlighting their quality, sustainability, and production standards.

Who is Funded

This section details the types of entities eligible for funding, the geographical scope of the program's promotional activities, and the overarching objectives of the call. The program primarily targets organizations from EU Member States to conduct promotional campaigns in specific Asian markets.

What is Funded

This section outlines the types of projects, thematic areas, and activities eligible for funding, focusing on information and promotion campaigns for EU agricultural products. It also clarifies general guidelines regarding eligible costs and the typical development stage of supported initiatives.

Type and Scope of Funding

This section details the financial mechanisms, available funding amounts, funding rates, and typical project durations for the supported information and promotion programs.

Conditions and Requirements

This section outlines the crucial rules and specific conditions that applicants and beneficiaries must adhere to, covering application terms, consortium structures, budget stipulations, and other important provisions.

Application Procedure

This section guides applicants through the process of preparing and submitting their proposals, detailing the evaluation and selection mechanisms, and how decisions are communicated.

This section outlines the primary legal instruments and overarching regulations that establish, authorize, and govern the AGRIP promotion funding program, ensuring its operational framework and adherence to EU law.

Similar Programs

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Funding Overview

Funding Status

Funding Status:

Closed

Maximum Amount

Maximum Amount:

Up to 80% of eligible costs (85% for Member States receiving financial assistance).

Allocated Budget

Allocated Budget:

Total call budget: 87.000.000 €. Specific budget for this topic (2025): 16.300.000 €.

Deadline

Deadline:

23.04.2025

Award Channel

Award Channel:

Competitive Tender

Region

Region:

China (including Hong-Kong and Macao), Japan, South Korea, Taiwan, South-eastern Asia, Southern Asia

Sectors

Sectors:

Agriculture and Agribusiness, Food Processing, Other

Beneficiaries

Beneficiaries:

Agriculture, forestry & fishing, Food production

Application Type

Application Type:

Optional Consortium

Funding Stages

Funding Stages:

Market Introduction, Commercialization

Funding Provider

Program Level:

European Union

Funding Body:

European Commission

Managed By:

European Research Executive Agency (REA)

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